Reinventing the eCommerce Flywheel
Where Traditional Loyalty Programs Are Falling Short
Acquire, Engage, Delight…the eCommerce flywheel has been a helpful construct for many brands, but what if it’s missing a key element?
In this whitepaper, we’ll explore why the flywheel needs to be reinvented, and how that could lead to higher LTV for your brand.
You'll Learn:
- What is the eCommerce Flywheel
- Why traditional points-based loyalty programs aren’t actually “delighting” customers
- How to add incremental growth from every shopper cohort into your flywheel strategy.